Mercedes Me
A UX concept for Mercedes-Benz, reimagining how owners could safely share their vehicles through the Mercedes me app. Designed around trust, simplicity, and seamless digital handover to make car-sharing between friends and family effortless.
Part of my professional practice — product thinking and design, AI strategy and workflows, and creative collaboration. Open to freelance, fractional and advisory engagements.
- Mobility
- Innovation
- UX
- Figma
- Mobile
A concept extension to the Mercedes me app that turns a Mercedes-Benz into a shareable, trusted object — letting owners grant time-bound access to friends and family from their phone, without keys, calls or awkward logistics.
Led the UX end-to-end: mapped the sharing journey from invitation through active drive to safe return, defined the trust model and permission states, and designed the key screens and micro-interactions in Figma with motion prototypes to pressure-test the digital handover.
Connected vehicles change what ownership means. When sharing a car feels as calm as sharing a playlist, mobility becomes more useful, more social and more sustainable — and the brand relationship deepens well beyond the driver's seat.